Archive for December, 2011

Enhancing Your Trade Show Displays With Demonstrations

Tuesday, December 27th, 2011

 

You’ve probably spent many hours designing and coordinating your trade show displays knowing that the right combination of table top displays and other elements from Xtreme Xhibits can have a positive impact at industry events, trade shows and conferences. The right lighting, custom graphics, relevant information and a floor plan that’s inviting should all be part of successful trade show displays, but even the best trade show booth in San Antonio can only take your company so far at a marketing event. If you want some additional bang for your buck, consider adding another facet to your trade show booth — a great demonstration. Your employees will be interacting with visitors every day, and a demonstration gives them something specific and interesting to offer your trade show booth visitors. Product demonstrations are always popular at trade show displays in San Antonio and developing one for your trade show booth can take your trade show displays to the next level.

 

Is A Product Demonstration Right For Your Company?

If you have a new product or an innovative service that can easily be demonstrated at your trade show displays in San Antonio, you should definitely consider adding a demonstration to your repertoire. Can you clearly explain the benefits of your product and demonstrate its advantages in just a few minutes? Does your product demonstration address potential problems and provide solutions for your trade show booth visitors? Will the demonstration inspire visitors to purchase your product or service? If you can answer “yes” to these questions, a product demonstration set up at one of your table top displays may be a great addition to your trade show booth. There will, however, be times when demonstrating something isn’t a good choice for your company.

 

When Demonstrations Are More Trouble Than They’re Worth

Keep in mind that demonstrations will take up a lot of your employees’ time. If the demonstrations at your trade show displays are so complex that they require more than one person to execute properly, you may want to reconsider doing demonstrations unless you can afford to send a few extra people to man your trade show displays in San Antonio. If everyone is engaged in doing the demonstration, your employees could be missing valuable opportunities to interact with other trade show booth visitors who aren’t watching the demo.

 

A small trade show booth area can also be a drawback if you’re considering demonstrations. In order to demonstrate your product effectively, you’ll need a staging area that has enough space around it for visitors to stay and watch. This can suck up a lot of floor space, leaving you with very little space for other table top displays, banner stands, or a table with company brochures or promotional items. Finally, consider what you’ll do if your demonstrations don’t draw a crowd. Doing a demonstration to a sparse group or just one or two people can send the wrong message.

 

Creating An Effective Demonstration To Use With Your Trade Show Displays

If you’re still sure that a demonstration will be advantageous at your trade show booth, keep a few helpful tips in mind that will maximize the effectiveness of your trade show displays. If your product is relatively small, set up a few table top displays from Xtreme Xhibits so that you can put an employee at each one for individual presentations tailored to the needs and concerns of specific, potential clients. You can also let visitors hold the product, try it for themselves, and ask questions, making your demonstration more interactive and effective.

 

You can also have one employee circulate through your trade show displays to answer questions and discover potential customers’ concerns or needs. This way, if visitors are impressed by the demonstrations, they can immediately talk to someone at your trade show booth who can give them information packets or brochures or schedule an appointment for them.

 

Innovative trade show displays from Xtreme Xhibits that include a demonstration are often the most popular trade show booths in San Antonio. If you’re considering adding this effective element to your booth with table top displays, be sure you also include sufficiently trained, additional staff so that all of your trade show displays are shown to their best advantage.

Proper Shipping Techniques For Your Trade Show Booth

Monday, December 19th, 2011

 

Shipping your company’s trade show booth from one event to another can be difficult, particularly if you aren’t sure about the details of properly packing and shipping trade show stands. Many inexperienced business men and women have inadvertently made mistakes that cost their companies a considerable amount of money when shipping booth elements. Protect your company’s trade show booth investment by following our simple tips for efficient and secure shipping.

 

Pay Attention To The Weather

Adverse weather, including rain storms, hail, snow or heat waves can all do serious damage to the various parts of an event stand, so you need to make sure your San Antonio trade show booth is properly protected from the elements when it’s being prepared for shipment and while it is being loaded and unloaded at either end of the shipping route. Ask your shipper if they have the proper materials to shield your trade show booth pieces from the elements throughout the shipping process and when they are unloading your trade show stands at your destination.

 

Stick To The Schedule And Stay Focused When Shipping Your Trade Show Booth

 Properly installing your trade show booth is crucial to presenting a professional image at any event or conference, so you need to make sure your shipment will arrive early enough to give you ample time for proper set up. One way to ensure your shipment will be on time is to use a GPS tracking system through your shipper in order to locate your trade show stands if they don’t arrive when you are expecting them. By tracking your San Antonio trade show booth with a GPS, you can be more precise with scheduling your set up. Some GPS systems allow you to check the status of your shipment anywhere along its route via your smartphone or laptop, making it simple to confirm when it will arrive even if you’re busy on the trade show floor.

 

Shipping Trade Show Stands Inexpensively

To some extent, you can control the cost of shipping your trade show booth if you plan ahead. Contacting a local delivery firm that regularly transports trade show stands in San Antonio can mean a lower individual cost for you since they’re already headed to that location. You can also transport your trade show stands using your own company truck or transport vehicle if you have a reliable delivery crew, but weigh the cost savings against the potential for problems. In many cases, it’s worth paying a bit more money to have a professional shipper or your trade show booth company package and ship your trade show stands and banners. Because they have more experience, they will be more efficient, saving you time and money. If you need a quote for shipping the trade show booth you ordered from us, feel free to give us a call to discuss your needs. Our professional transport team can safely deliver San Antonio trade show stands to almost anywhere.

 

Go With An Experienced Shipper

The more shipping experience a company has, the less likely it is that your trade show booth will damaged, lost or late to the destination venue. Professional delivery specialists understand the delicacy of trade show stands and will prepare each piece properly for shipment to prevent damage from shifting, dropping or mishandling by others along the way. Knowing how much packing to use and what kind of packing is appropriate are essential, so be sure to ask a few questions before committing to a particular delivery service for your trade show booth. At Xtreme Xhibits, we’ve been shipping trade show booths securely for years.

 

By carefully selecting the most effective and safe method of shipping your San Antonio trade show booth, you’ll minimize the opportunities for problems such as late delivery or the arrival of damaged trade show stands. The money you’ll save in the long run will definitely be worth the investment.

Common Storage Mistakes With Table Top Displays And Banner Stands

Tuesday, December 13th, 2011

 

If you’ve invested some of your marketing budget in banner stands and table top displays in San Antonio, you know how important it is to protect them properly so that they’ll still be vibrant and professional looking the next time you use them. Unfortunately, some people make storage mistakes that can result in damage that can shorten the life of your banner stands and ruin the effectiveness of your table top displays.

 

Foregoing Professional Storage

Most event venues and trade show display companies offer professional storage for banner stands and table top displays between events.  At conferences and trade shows, this option protects you against possible loss or theft of your display elements. In most cases, a set storage fee is quoted and remains in place throughout the event, including during tear down and packing after the event is over. Although it may be tempting to simply store your trade show display at the hotel where you’ll be staying or stash it in your vehicle, this isn’t a good idea. For one thing, your pieces could easily be shuffled aside when space is needed, and anyone could steal or accidentally damage them. Although it may cost a bit more to have us professionally store your table top displays and banner stands, Austin businesses will tell you that your display will be carefully stored and shielded from harm at all times.

 

Skipping Security Measures

Properly storing your table top displays is just the beginning at most event venues. Remember, proper storage protects items from damage, but proper security protects you from theft or loss of expensive and essential trade show pieces. If there is professional security available, take advantage of the chance to have your trade show booth area guarded during off hours. If a security guard isn’t an option, invest in an inexpensive alarm system to discourage would-be thieves or vandals.

 

Insufficiently Insuring Your Trade Show Displays

Your company is responsible for adequately insuring your table top displays and banner stands. San Antonio event venues aren’t responsible for anything lost, damaged or stolen when you participate in a trade show. If an accident occurs or there is a breach of security and your display is stolen, proper insurance can help you recoup your losses. It would be a shame to lose professionally crafted banner stands or table top displays and not have the funds to replace them. Ask your business insurer about adding a rider to your business policy that will cover the cost of repair or replacement of banner stands, table top displays and trade show booths.

 

Neglecting The Environmental Conditions

The least expensive storage option isn’t always the best choice for storing banner stands and table top displays. If you store your display in a storage facility that isn’t air conditioned, temperatures can soar to the triple digits. Extremely high temperatures can do serious damage to recycled or natural materials used in many banner stands. Vulnerable materials such as certain plastics or delicate fabrics can quickly deteriorate if temperatures fluctuate between too hot and too cold while your table top displays are sitting in storage between events. Spend the extra money for a climate controlled storage unit if you’ll be storing your trade show display banner stands and table top displays in Austin for long stretches of time.

 

Assuming Your Table Top Displays Will Be Ready To Show

Assuming your banner stands or other display elements will come out of storage in perfect condition and ready to show can be a serious mistake. Always take the time to check every element carefully, looking for snags, tears, bent frames, or other damage. The storage area might have sustained flood damage, high temperatures or other disasters that you’re unaware of. Before setting up your banner stands and table top displays, inspect every inch of them for problems. It’s best to do this before leaving the storage facility in case you need to fill out a claim form. If you discover unexpected damage that renders your banner stands or table top displays unusable, contact us as soon as possible so we can help you put together a replacement or rental unit as soon as possible in order to minimize your loss.

 

If you take the time to properly store your table top displays and banner stands in San Antonio and avoid the common mistakes outlined above, you can ensure your trade show display is always in top condition and ready to represent your company properly.

Mounting A Successful Trade Show Installation In Austin

Monday, December 5th, 2011

 

Businesses mounting a trade show installation in Austin, Texas generally have two choices when it comes to setting up their trade show stand or booth. They can hire a professional installation crew to set up their trade show installation or they can opt to do the set up and tear down themselves. One option can save you time better spent elsewhere, while the other can save you money. Both are valid choices depending on your company’s needs, knowledge, budget and time.

 

The Set-Up Costs Of A Trade Show Installation

There are a variety of expenditures involved in organizing, designing and setting up a trade show installation, including the cost of one or more trade show stands and any accessories you’ll need. There is also the price of set up and tear down, which is usually a pre-determined price that is agreed upon before any actual work is done. Using a team of Austin installation professionals is one way to control costs, as they are proficient at all aspects of the job and can quickly and efficiently take care of everything from assembling your trade show stand to packing up your installation after the event is over. If you’re considering this option, we’ll be glad to give you a quote on professional installation and dismantle.

 

We’re proud to not only offer outstanding design and manufacture of Austin trade show installations, we’re also available to do the set up and tear down of your trade show stand and other event elements from banner stands to flooring. Because we’re already familiar with the design, materials and lay-out of your trade show installation, we can quickly assemble and disassemble your entire display in the fastest time possible without compromising on the quality or safety of the installation.

 

If you decide not to out-source the assembly of your trade show installation, take the style and size of your trade show stand into consideration when estimating the set up time needed by your employees. If you’re using simple pop-up displays this may be a good option, but if your staff isn’t experienced at booth assembly or your trade show installation is complex, you may want to reconsider the time and effort involved and go with a professional team. If you are sure your employees can do the job proficiently, make sure you allow them some extra time and give them clear, precise instructions in order to minimize glitches.

 

Do-It-Yourself Requires Preparation

If your company has decided to handle the assembly and disassembly of your trade show installation internally, you’ll want to prepare a detailed checklist of what you need to do in order for things to run smoothly. Get copies of the floor plan and your individual booth layout prior to arriving at the venue and make sure all measurements are clearly marked, including the width, depth and height of your available space. Determine how you’ll get the actual exhibit pieces to the venue safely and when you’ll need them delivered. Double check for obstacles such as narrow stairwells, escalators, or elevators. Determine what tools you’ll need to help you with assembly and make sure those tools will be available the day of the event. Finally, double check everything one last time before starting the set-up of your trade show installation.

 

Experienced installation and dismantle crews usually appoint a team leader who will be responsible for the set up and tear down. This person will give other members of the crew individual instructions and organize their efforts. He can also answer any questions that arise in order to ensure a seamless Austin trade show installation with little or no stress.